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CV - Dr. Jenes Barbara

Personal data

Dr. Jenes Barbara

Egyetemi Adjunktus / Senior Assistant Professor
Senior lecturer
Qualifications, scientific degrees
Higher education qualifications
  • 2006 - 2009
    BCE, Doktori Képzés - Marketing specializáció (F)
  • 1998 - 2004
    BKÁE, Marketing szakirány (B)
Scientific degrees and awards
  • 2013, PhD
    Budapesti Corvinus Egyetem
Career
Workplaces
  • 2009 - 2013
    Marketing és Média Intézet, Marketingkutatás és Fogyasztói Magatartás Tanszék, tudományos segédmunkatárs
  • 2013 -
    Budapesti Corvinus Egyetem, egyetemi adjunktus
Public activities in the university (memberships in university bodies)
  • 2009 - 2016
    TDK Szekciótitkár
  • 2011 -
    BCE G Kar TDT titkár
  • 2010 -
    BCE DPR bizottsági tag
  • 2019 -
    BCE ETDT tag
Important study tours, delegacies
  • 2010, 2 hét
    EIASM Research Method Seminar, Brussels
  • 2011, 1 hét
    Passau Universitat, kutatási kiküldetés
Language skills
Language
Speaking
Writing
Reading
Media appearance
English
Advanced
Advanced
Advanced
Yes
Russian
Intermediate
Intermediate
Intermediate
Language skills
  • Language: English
    Speaking: Advanced
    Writing: Advanced
    Reading: Advanced
    Media appearance: Yes
  • Language: Russian
    Speaking: Intermediate
    Writing: Intermediate
    Reading: Intermediate
    Media appearance:
Research, professional activity

Nemzetközi marketing,Marketingkutatás, Fogyasztói magatartás, Marketing

organization science

országimázs mérhetősége, országmárkázás, nemzetközi marketing, márkaépítés, márkamenedzsment, reklámstratégia

országimázs dimenziói
Major research projects
  • 2011 - , Országmárka mérése
    Form of participation: leader of the research team
    Moneylender:
    Further info about research: doktori kutatás
Membership in scientific or professional bodies/organizations
  • 2008 - , tag,
    Doktoranduszok Országos Szövetsége, national
Contacts
Location at the university
  • Building: Főépület
    Room number: 385
    Extension: 5589
    Main line: 482
    Fax:
    Internal fax:
barbara.jenes@uni-corvinus.hu

Előzetes email-egyeztetés alapján / by appointment
Personal data

Dr. Jenes Barbara

Egyetemi Adjunktus / Senior Assistant Professor
Senior lecturer
Qualifications, scientific degrees
Higher education qualifications
  • 2006 - 2009
    Corvinus University of Budapest, Doctoral School - Marketing specialization (F)
  • 1998 - 2004
    Budapest University of Economic Sciences, Marketing specialization (B)
Scientific degrees and awards
  • 2013, PhD
    PhD
Career
Workplaces
  • 2009 - 2013
    Institute of Marketing and Media, Department of Marketing Research and Consumer Behaviour, Research Assistant
  • 2013 -
    Corvinus University of Budapest, Senior Assistant Professor
Public activities in the university (memberships in university bodies)
  • 2009 - 2016
    TDK Secretary of Section
  • 2011 -
    CUB TDT Comittee, Secretary
  • 2010 -
    CUB DPR Comittee
  • 2019 -
    BCE ETDT Comittee
Important study tours, delegacies
  • 2010, 2 weeks
    EIASM Research Method Seminar, Brussels
  • 2011, 1 week
    Passau Universitat, research scholarship
Language skills
Language
Speaking
Writing
Reading
Media appearance
English
Advanced
Advanced
Advanced
Yes
Russian
Intermediate
Intermediate
Intermediate
Language skills
  • Language: English
    Speaking: Advanced
    Writing: Advanced
    Reading: Advanced
    Media appearance: Yes
  • Language: Russian
    Speaking: Intermediate
    Writing: Intermediate
    Reading: Intermediate
    Media appearance:
Research, professional activity

International Marketing, Marketing Research, Consumer Research, Marketing, Advertising Strategy

organization science

measurement of country image, country branding, international marketing, brand building, brand management, advertising strategy

dimensions of country image
Major research projects
  • 2011 - , Measurement of Country Image
    Form of participation: leader of the research team
    Moneylender:
    Further info about research: doctoral research
Membership in scientific or professional bodies/organizations
  • 2008 - , ,
    DOSZ - National Doctoral Association, national
Contacts
Location at the university
  • Building: Main building
    Room number: 385
    Extension: 5589
    Main line: 482
    Fax:
    Internal fax:
barbara.jenes@uni-corvinus.hu

by appointment
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