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CV - Dr. Kelemen Zita Anikó

  • Hungarian CV
  • English CV
Personal data

Dr. Kelemen Zita Anikó

Director of International Strategic Partnerships/ Associate Professor
Rektori szervezet / Marketing- és Kommunikációtudományi Intézet / Interkulturális Marketing és Fogyasztói Magatartás
director
Qualifications, scientific degrees
Higher education qualifications
  • 1993 - 1998
    Corvinus Egyetem, Nemzetközi gazdálkodás (egyetemi)
  • 1993 - 1998
    CEMS, Nemzetközi gazdálkodás (MSc/MA)
Scientific degrees and awards
  • 2010, PhD
    Nyugat-Magyarországi Egyetem
MTA membership
  • , Regular member
Career
Workplaces
  • 2003 - 2010
    Indesit Company, Central European Regional Marketing Manager
  • 2000 - 2002
    L'Oréal Hungary, Maybelline Brand Manager
  • 2010 - 2016
    Corvinus University of Budapest , Marketing and Media Institute, Egyetemi adjunktus
  • 2014 - 2015
    Corvinus School of Management, Ügyvezető igazgató helyettes
  • 2017 -
    Corvinus Business School, Egyetemi docens
  • 2015 - 2020
    Corvinus Business School, ISP Igazgató
  • 2020 - 2022
    Corvinus Universtiy, Nemzetközi Kapcsoltaok Stratégiai Igazgató
  • 2023 -
    Corvinus University, Director of International Strategic Partnerships
Public activities in the university (memberships in university bodies)
  • 2016 - 2020
    Vállalati bizottsági tag
  • 2016 -
    Kreditátviteli Bizottság
  • 2016 - 2020
    Nemzetközi bizottság
Important study tours, delegacies
  • 2018,
    Case study writing and teaching camp
Language skills
Language
Speaking
Writing
Reading
Media appearance
English
Advanced
Advanced
Advanced
Yes
German
Advanced
Advanced
Advanced
Italian
Intermediate
Intermediate
Advanced
Language skills
  • Language: English
    Speaking: Advanced
    Writing: Advanced
    Reading: Advanced
    Media appearance: Yes
  • Language: German
    Speaking: Advanced
    Writing: Advanced
    Reading: Advanced
    Media appearance:
  • Language: Italian
    Speaking: Intermediate
    Writing: Intermediate
    Reading: Advanced
    Media appearance:
Research, professional activity

Fogyasztói magatartás, interkulturális és nemzetközi marketing

Interkulturális kommunikáció az üzleti életben, GenZ fogyasztói magatartás

Glamour napokkal kapcsolatos fogyasztói magatartás
Membership in scientific or professional bodies/organizations
  • 2015 - , Licenced Cross-Cultural Communications Trainer, member
    Richard Lewis Communications, international
  • 2024 - , Licenced GlobalDISC Trainer, member
    ICQ GlobalDISC, international
Expert consultancy activities
  • 2015 -
    Pearson Higher Education Global Textbook Publisher, Fogyasztói magatartás és marketing kutatás szakmai lektor
  • 2016 -
    Lewis Communications, Interkulturális tréner
Publications
Contacts
Location at the university
  • Building: Főépület
    Room number: 155
    Extension: 5268
    Main line: 4825268
    Fax:
    Internal fax:
zita.kelemen@uni-corvinus.hu

http://marketing.uni-corvinus.hu/index.php?id=mmifaculty
Other professional profiles
linkedin.com/in/drzitakelemen
https://m2.mtmt.hu/gui2/?type=authors&mode=browse&sel=10033291
https://secure.cultureactive.com/trainer/609411/?c=Hungary&a=
https://icq.global/
Personal data

Dr. Kelemen Zita Anikó

Director of International Strategic Partnerships/ Associate Professor
Rektori szervezet / Marketing- és Kommunikációtudományi Intézet / Interkulturális Marketing és Fogyasztói Magatartás
director
Qualifications, scientific degrees
Scientific degrees and awards
  • 2010, PhD
    Nyugat-Magyarországi Egyetem
MTA membership
  • , Regular member
Career
Workplaces
  • 2003 - 2010
    Indesit Company, Central and Northern European Marketing Manager
  • 2000 - 2002
    L'Oréal Hungary, Maybelline Brand Manager
  • 2010 - 2016
    Corvinus University of Budapest , Marketing and Media Institute, Assistant Professor
  • 2014 - 2015
    Corvinus School of Management, Deputy Executive Director
  • 2017 -
    Corvinus University, Associate Professor
  • 2015 - 2020
    Corvinus Business School, Director of International Study Programs
  • 2020 - 2022
    Corvinus University, Strategic Director of International Relations
  • 2023 -
    Corvinus University, Director of International Strategic Partnerships
Public activities in the university (memberships in university bodies)
  • 2016 - 2020
    Corporate Council member
  • 2016 -
    Credit transfer committee
  • 2016 - 2020
    International Committee
Important study tours, delegacies
  • 2018,
    China Europe International Business School (CEIBS)
Language skills
Language
Speaking
Writing
Reading
Media appearance
English
Advanced
Advanced
Advanced
Yes
German
Advanced
Advanced
Advanced
Italian
Intermediate
Intermediate
Advanced
Language skills
  • Language: English
    Speaking: Advanced
    Writing: Advanced
    Reading: Advanced
    Media appearance: Yes
  • Language: German
    Speaking: Advanced
    Writing: Advanced
    Reading: Advanced
    Media appearance:
  • Language: Italian
    Speaking: Intermediate
    Writing: Intermediate
    Reading: Advanced
    Media appearance:
Research, professional activity

Cross cultural communication and international marketing issuesConsumer behavior

Intercultural communication in business and GenZ consumer behaviour

Consumer behavior during Glamour days
Membership in scientific or professional bodies/organizations
  • 2015 - , Lewis Cross-Cultural Communications LicencedTrainer, member
    Lewis Communications, international
  • 2024 - , GlobalDISC licenced trainer, member
    ICQ GlobalDISC , international
Publications
Contacts
Location at the university
  • Building: Main
    Room number: 155
    Extension: 5268
    Main line: 4825268
    Fax:
    Internal fax:
zita.kelemen@uni-corvinus.hu
Other professional profiles
linkedin.com/in/drzitakelemen
https://m2.mtmt.hu/gui2/?type=authors&mode=browse&sel=10033291
https://secure.cultureactive.com/trainer/609411/?c=Hungary&a=
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