Smart hotels, destination branding, castle tourism – Tourism Bulletin 24/3 is published
2024-09-17 15:33:00
In the latest issue of the magazine, articles in English have been added in the spirit of internationalisation.
A brief insight into the content of the journal:
Foreword:
Melinda Jászberényi – András Munkácsy: Guest editorial foreword for the thematic issue of the Tourism Bulletin “Travel in Science – 2024”
The journal articles published in the current issue:
Kökény Levente: Az intelligens szálloda: Az MI és a szállodaipar közötti együttműködés kihívásai és lehetőségei [The smart hotel: Challenges and opportunities for collaboration relating to AI and the hotel industry]
Balázs Fekete – Kitti Boros: Travel through dynamic landscapes: Exploring key factors in developing visual identities for destination brands [Utazás dinamikus tájakon: Kulcstényezők a desztinációs márkák vizuális identitásának fejlesztésében]
Workshop papers published in the current issue:
Natália Oszkó-Jakab: Online solutions and sustainability in festival tourism [Online megoldások és fenntarthatóság a fesztiválturizmusban]
Wirth Gábor – Köbli Ádám: A Balaton vár- és kastélyturizmusának helyzete és fejlesztési lehetőségei [The current situation and development opportunities of castle and palace tourism around Lake Balaton]
Raffai Eliza – Happ Éva: A telepített idegenvezetők marketingtevékenysége [The marketing activity of tour representatives]
Tőzsér Anett: A budapesti világörökségi helyszínek fenntartható turisztikai hasznosítása [Utilizing Budapest’s World Heritage Sites as sustainable tourism locations]
The full issue is available on the Corvinus Mobility and Tourism Centre website.
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