The Case of Industry 4.0 with Hungarian SMEs – Chapter by Róbert Marciniak, Péter Móricz and Krisztina Demeter

This chapter introduces the status of Hungary’s digitalization collecting international and Hungarian data, and describing official governmental efforts. Furthermore, using survey results from 93 companies, we analyze the barriers, drivers, and opportunities as seen by managers to provide company-level insights into the issue. Based on our results, Hungarian SMEs experience high costs, a lack of skilled employees, and the absence of innovation management as the highest barriers. Nevertheless, there are already some SMEs in Hungary taking the first steps or even advanced in Industry 4.0. The most advanced SMEs have an open and innovative culture. Compared to leading companies, however, Hungarian SMEs in general are still beginners in Industry 4.0.
Marciniak, R., Móricz, P., & Városiné Demeter, K. (2021). The Case of Industry 4.0 with Hungarian SMEs. In Industry 4.0 in SMEs Across the Globe (pp. 47–60). CRC Press; MTMT. https://doi.org/10.1201/9781003165880-5

Demeter Krisztina
Egyetemi tanár, DSc / Professor, DSc
Rektori Szervezet / Operáció és Döntés Intézet / Ellátásilánc-menedzsment Tanszék

Dr. Móricz Péter
Egyetemi Docens / Associate Professor
Rektori Szervezet / Vezetéstudományi Intézet / Stratégiai Menedzsment Tanszék

Dr. Marciniak Róbert András
Egyetemi docens / Associate Professor
Rektori Szervezet / Vezetéstudományi Intézet / Stratégiai Menedzsment Tanszék